Steve Horvath
Kresus gives organizations one platform to design, deploy and operate digital asset systems inside the operational, regulatory and compliance frameworks they already run on. Steve leads how that reaches the institutions who need it, and his read on why most of this market stalls is worth your time.
He joined in 2026 to lead sales, after almost three years as VP of Sales at Fordefi, the MPC wallet platform built with trading firms and custodians, sales leadership at Curv, the MPC custody firm PayPal acquired in 2021, and global digital asset partnerships at Mastercard.
Right now he is building an AI first lead engine to feed the top of the funnel, aimed at banks, fintechs, and insurers, and putting in the structured sales process that will carry growth and headcount into 2027.
Most people focus too much on the tech and not enough on the use cases where they can actually add value.
In institutional Web3, he argues, the gap is rarely the protocol. It is fully qualified use cases, real applications, and interfaces institutions can live with.
Anyone in the institutional space building products that bridge traditional finance and crypto. Banks, fintechs, and insurers exploring digital assets sit at the center of his map right now.
Two things: go to market strategy with AI at the center of it, and crypto infrastructure. Behind that sit two decades of enterprise sales across fintech and digital assets, sales functions built from scratch at Fordefi and Curv, and global partnership teams run at Mastercard. If you are standing up a sales motion or selling into banks and funds, he has run that play before.
Outside work you will find him outdoors, camping and hiking with his family.
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